Hong Kong International Licensing Show and Asian Licensing Conference 2021 GO VIRTUAL

12 October 2020

In view of the pandemic situation, the Hong Kong Special Administrative Region (HKSAR) Government has implemented various disease prevention and control measures and restrictions on incoming visitors, while many countries and regions have also issued travel alerts and implemented quarantine measures. These mean that overseas exhibitors and buyers will have great difficulty joining the Hong Kong International Licensing Show (HKILS) and the Asian Licensing Conference (ALC), originally scheduled for 11-13 January 2021.

After consulting the industry, both events will go virtual on 11-15 January 2021, with the HKILS Online to connect exhibiting brands/IPs with buyers from around the globe, whereas the ALC Online would invite industry experts to share the latest market trend and business challenges amid the pandemic. To continue to bring business opportunities to the industry, a licensing section will be set up in concurrent with the HKTDC Hong Kong Gifts & Premium Fair on 27-30 April 2021 for the brands/IPs to exhibit and explore business partnerships.